Case Study

Shell

Client Industry

Energy and transport

Project Categories

Design

When one of the worlds largest brands needs content that works across language barriers we were happy to help.

The Brief

Demonstrate the benefits of Shell’s latest engine oil to dealers throughout South East Asia through their continued partnership with Ducati.

Our Insights

Inspired by Top Gear – a globally recognised style with little need for words and instantly recognisable to petrolheads wherever they live. To make it work we hired some of the original Top Gear crew and flew them to Vietnam. What could possibly go wrong.

“A beautifully shot piece of film easily edited down to even the shortest insta format without losing any of its impact.”

James Burden
Creative Director / KC&F