Case Study


Client Industry

Office products

Project Categories


This iconic stationery brand was reimagined and relaunched in 2017 with a clear focus on its British heritage.

The Brief

Part of the $2 billion global office products giant ACCO, the KC&F branding team have now worked on eight of their most prestigious brands.

Our Insights

With a number of ranges within the Leitz portfolio, it was important to define design principles from the start to ensure each range was distinct whilst still feeling part of the same brand.